It’s time to step into your power & create a practice that works for you.

You can quantum leap your way to $100k (and beyond),
without being on insurance panels…
without seeing more than 20 clients per week…
and I’ll show you how.

As a licensed therapist of color, I was outraged when I began to realize the gatekeeping that’s present in the mental health field.

Underwritten by patriarchy, colonialism, systemic racism, and industrialism as people of color in the mental health field we’re told (and eventually start to internalize) things like…

  • You can’t raise your prices because you won’t be “accessible” or “affordable”

  • You’re selfish or unrealistic if you want to actually make good money in this field

  • Your income is dependent on what insurance companies are willing to reimburse

  • You won’t be able to find enough clients willing to pay three-figure session rates

…and I’m calling bullshit on all of it.

My own journey from underpaid and overworked to empowered and earning six figures showed me that it’s totally possible to launch a successful private practice where you can…

  • Create the income you want, instead of waiting around for someone else to recognize your value

  • Make your own schedule and actually have time for self-care, loved ones, hobbies and vacations

  • Charge expansive rates that are in line with the value of the services you provide (no more feeling overworked and resentful)

…and it all starts with confronting the outdated beliefs and emotional barriers that are holding you back so that you can activate the unique secret sauce you bring to the world.

introducing: built on secret sauce (boss) institute™

You love what you do, but the long hours and overwhelming caseloads are wearing on you.

You wanted to become a therapist because you’re passionate about helping people, but it feels like your mental health is suffering.

You paid a ton of money for a graduate degree, but right now you’re barely making ends meet seeing dozens of clients a week.

You know you’re good at what you do, but the idea of going out on your own with a private practice seems terrifying:
“How will I find clients willing to pay the kind of rates I want to charge?”

You find yourself wondering if you’ll ever be able to create the financial freedom you’ve dreamed of.

I understand exactly what you’re going through: feeling totally burnt out, not to mention frustrated that you sank six figures into an education and yet, your income seems to be capped at far less.

BOSS Institute™ is a 6 months coaching program for licensed therapists who are ready to reframe their beliefs, reclaim their power, and rewrite their legacy so they can leave burnout behind and grow their income to $100k and beyond.

BOSS Institute™ will teach you the exact methods, tools, and systems I used to build my successful multi-six figure private practice from the ground up. It’s built on an evidence-based framework I’ve used not only for myself, but also to help my employees and colleagues establish their own thriving private practices.

After completing BOSS Institute™, you will be able to…

  • Recognize how your cultural upbringing & the status quo have influenced your perception of yourself as a person & as a therapist

  • Confront and dismantle the outdated beliefs, patterns, and scarcity mindset that’s holding you back

  • Understand your value as a licensed therapist and articulate the unique secret sauce only you can provide

  • Establish a private practice that sets the stage for you to earn $100k and beyond without overworking

  • Market your private practice with total confidence in what you bring to the table as a therapist

  • Attract the kind of clients you want who are willing to pay three-figure rates without insurance

  • Set healthy boundaries in your business, with clients, and with colleagues

What You Get Inside BOSS Institute™:

12 Individual Coaching Calls: Every two weeks, a 60 minutes individual coaching call will occur. Each call, we will refine your mindset, messaging, and marketing to activate and actualize your secret sauce.

OR

12 Group Coaching Calls: On the 1st and 3rd week of every month, a 60 minutes group coaching call will take place. As a community, we will deep-dive into the course material and engage in a live Q&A to further activate your secret sauce.

6 Individual Progress Calls: Once a month, a 20 minutes check-in call will take place to track progress. Each call is tailored to individual goals and specialized needs so that you can optimize your private practice for growth and sustainability.

AND

Lifetime Access to Program Curriculum: Trade guesswork in for a proven framework. With my intentionally designed curriculum that includes 5 educational modules, you will learn proven strategies, documented concepts, upgraded beliefs, and transformative habits you need to activate your secret sauce and actualize it into a successful private practice.

Life Time Access to Paid Members Only Facebook Group: Surround yourself with other therapists who are courageously declaring and relentlessly working towards working less and earning more. Share your wins, ask questions, and get support with a community also in the process of unlocking their secret sauce.

Bonus Materials: Consultation scripts written, insurance jargon explained, insurance verification process spelled out, billing out of network claims simplified, business formation broken down, and more! We are leaving no stones unturned.

here’s a sneak peek of what’s inside BOSS Institute™:

  • MODULE I: PRODUCING YOUR SECRET SAUCE

    Your secret sauce is never something you have to find outside of yourself.

    Together, we will uncover the qualities people love about you and double down on that.

  • MODULE II: PACKAGING YOUR SECRET SAUCE

    Activate your secret sauce by pairing it with an aligned patron (client), complementing it with an chosen protein (problem), and intensifying it with a documented recipe (process) so that you can create your specialty dish (transformation).

    Together, we will figure out your therapy promise and how to effectively plate your offer (business model).

  • MODULE III: PRICING YOUR SECRET SAUCE

    Actualize your secret sauce by intentionally and effectively plating your offer (business model).

    Together, we will identify how to make your business model work for you while busting misconceptions that are keeping you underpaid and overworked.

  • MODULE IV: POSITIONING YOUR SECRET SAUCE

    There is value in your secret sauce alone (who you are), your secret sauce activated (your therapy promise), and your secret sauce actualized (your business model).

    Together, we will gain clarity around the unique traits that make you one-of-a-kind as a therapist (and how to help ideal clients recognize that you’re “the one”).

  • MODULE V: PROMOTING YOUR SECRET SAUCE

    Learn how to identify context, create content, and have conversations that lead to new aligned clients willing and ready to invest in your unique secret sauce.

    Together, we will select aligned platforms, curate branded content, and practice dialogues that lead to client conversions.

READY TO DIVE IN?